“Styled to cruise the coast of Porto Cervo, and change the personality of every road.”
What Is the Lamborghini Temerario?
The Temerario is not just another Lamborghini model—it’s a special customized version, created through Lamborghini’s Ad Personam program, which allows buyers to personalize almost every detail of their car.
The name Temerario means “bold” or “daring” in Italian. And this car truly lives up to its name.
- It’s a one-of-a-kind design.
- It’s built for performance, style, and attention.
- It reflects personal taste more than any regular Lamborghini.
What Is Ad Personam?
If you’ve ever wished you could build your dream car, Ad Personam is Lamborghini’s answer.
Ad Personam is the company’s personalization program, where customers can:
- Choose their own color schemes
- Add special materials (like carbon fiber or suede)
- Pick custom stitching for seats
- Choose one-of-a-kind paint finishes
- And more
It’s like going from buying a luxury suit off the rack… to having it tailored by an Italian designer.
The goal of Ad Personam is simple: Make every car reflect the personality of its owner.
Grigio Serget with Blue Flecks: The Star of the Show
Let’s talk about the paint.
The Lamborghini featured on Threads is coated in Grigio Serget, which is a custom metallic grey color. But it’s not just grey—this special finish is embedded with electric blue sparkles.
Why does that matter?
- It gives the car a shimmering, almost futuristic glow under sunlight.
- The blue flecks catch light in motion, making the car seem alive.
- The grey base adds elegance, while the blue adds boldness.
This combination is rare. It feels coastal, elegant, and sporty—a perfect match for the roads of Porto Cervo, the glamorous seaside town in Italy.
Why Porto Cervo?
Lamborghini said the Temerario is styled to cruise Porto Cervo, a luxurious destination known for yachts, designer shopping, and high-end travel.
This isn’t random.
Porto Cervo represents:
- Beauty and exclusivity
- Coastal charm and luxury vibes
- High fashion and performance
By mentioning it, Lamborghini is positioning the car as more than a machine—it’s a lifestyle accessory.
Performance Meets Personal Style
Temerario is still a Lamborghini. That means it brings the performance you expect:
- V10 or V12 engine (depending on the base model)
- Top speeds above 320 km/h
- 0–100 km/h in under 3.5 seconds
- Active aerodynamics and track-level precision
Every design element of the car enhances the performance.
- The low-slung body helps with airflow.
- The color finish can affect how the car looks at high speed.
- Even the wheel finish, brake calipers, and badges can be customized to match your vision.
FAQs: Answering Real Questions
1. What is Lamborghini Ad Personam?
Ad Personam is Lamborghini’s personalization studio. It allows you to choose custom paint colors, interior trims, wheel designs, and more, to make your car unique.
2. What is Grigio Serget?
It’s a custom metallic grey paint used in Lamborghini’s Ad Personam program. The version shown in Threads is enhanced with shimmering blue flecks.
3. Is Temerario a new model?
No. It’s not a brand-new model, but a special Ad Personam version of an existing Lamborghini, likely based on the Huracán or Revuelto platform.
4. Can I buy a Lamborghini Temerario?
This specific one is likely one-of-a-kind. However, you can work with Lamborghini to design your own similar car through their Ad Personam program.
5. Why did Lamborghini post about Porto Cervo?
Porto Cervo is a luxury travel destination in Italy. Lamborghini used it to set the mood and context for the Temerario’s coastal, glamorous vibe.